Storytelling for Start-ups

Here we’ll look at the importance of storytelling and building a strong narrative for your business. We’ll look at real-world examples of this being done well and badly. We’ll provide a practical framework that makes it easier for you to communicate your story and easier for your audience to understand it.

Following the session, you’ll be more confident communicating what you do with a practical framework you can put into action straight away.

This workshop is tailored for start-ups & scale-ups of all industries. Suitable for founders, sales teams, marketing and product marketing, Any size business targeting new customers. Particularly useful for small sales teams selling to large organisations.

Ideas to Say Yes To

In this second session we’re focused on selling to organisations. Most importantly, getting potential customers to stop and listen. Here we focus on your role as the ‘problem solver’ and the principles behind people saying yes. We’ll use practical, real-world examples and demonstrate how most successful sales avoid ‘the pitch’ entirely.

Following the session, you’ll know how to grab and hold people's attention when talking about your business. You’ll know how to progress to a signed contract through ‘problem solving’ and not ‘selling’.

This workshop is tailored for start-ups & scale-ups of all industries. Suitable for founders, sales teams, marketing and product marketing, Any size business targeting new customers. Particularly useful for small sales teams selling to large organisations.